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Who Killed the Customer - Customer Care - DVD


In the excitement of a new deal, don’t forget loyal and long-term customers.

Ensure your staff keep their existing client relationships front of their minds. There’s a buzz in the air at Nicholson’s Office Supplies. Slap-up lunches… late night sessions perfecting the presentation… action the instant the prospect rings. The deal is all but closed, and the new customer is getting everyone’s full attention. “Treat him like gold dust,” says the MD, and they do.

Tower Assurance used to be treated like gold dust too. But they’ve been using Nicholson’s for years now, and the treatment they get is rather different.

Who Killed the Customer? puts customer relations under the microscope – and shows why every customer, old or new, should get VIP treatment.

Who could benefit?

Key learning areas

Running Time

30 minutes


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