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I'm a Customer... Sell me Something - Customer Care - DVD


It costs six times more to gain a new customer than to keep an existing one.

Sales success is an issue all employees should understand.

Everyone is a sales person for their own company, even though it may not be part of their job description.  For companies to really expect their employees to sell effectively, they must understand the process of gaining customer commitment.

This video proves that ‘sales’ is not a dirty word and demystifies the sales interview by highlighting very simply the four steps within the sales process.

These are:

To maximise the value of a customer to the organisation, it must maximise its value to that customer. Getting the value in balance is the key to lifetime customer relationships.

Who could benefit?

Key learning areas

Running Time

7 minutes


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